Consumer goods

Shopping & Products

New releases, reviews, sales, discount events, and product comparisons.

Why it matters

Shopping searches sit at the point of purchase decision, driven by new product releases, reviews, and sales events.

Context

Shopping and product searches cluster around major sales events, new releases, and the comparison research people do before buying.

What To Watch

New product releasesReviews and comparisonsSales and discount eventsRecalls and product safety notices